Okay, so it's true that our over-stressed lifestyle doesn't lend itself anymore to lengthy, steamy sex sessions (or even sexual regularity), but, despite this, women who love sex still manage to indulge.

It's also true that perhaps they're few and far between those who wield sexuality as a lure only to become the opposite when their prey is snared, and those who find sex boring, a chore or plain unpleasant.

But the ones that plunge into sex with gusto because of the pure pleasure are around. And no, please curb your desire to call them sluts. That's so dinosaur.

I've always thought Joan Collins was a great lover of sex, as was Marilyn Monroe and English actress Helen Mirren. And surely Halle Berry and Catherine Zeta-Jones are part of this passion.

One of the sexiest women I've met is Tracey Cox, best-selling author of Superflirt and Superdate. She exudes enthusiastic sexuality and is very successful at instructing the world how to emulate her. Men are drawn to her like moths to a flame.

Throughout the ages, however, female sexual eagerness has been a treacherous path for most women, garnering condemnation as well as persecution, both subtle and overt.

In these enlightened times, although plenty of young women are happily unaware that the joy of sex is still thought to be male territory, the world of female sexuality remains a mystery to many.

They're the young, single founders of Cakenyc.com, a New York-based website established five years ago and dedicated to the exploration and celebration of female sexuality. "Cake" is their nickname for female genitalia, a name chosen, says Gallagher, because it was "fun" and they felt women would respond to it.

They've now expanded their reach into the mainstream with their first book A Piece of Cake: Recipes for Female Sexual Pleasure. An entertaining and informative read, it explores female sexual libido, laying bare even the most secret of women's sexual thoughts, needs, fears and fantasies - all with contemporary honesty and directness.

Although aimed at the 18-35 age group, it's a book for a woman of any age who ever wondered why there has always been such a double standard when it came to the acceptance (and expression) of a strong female libido.

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